Meta CEO Mark Zuckerberg published a 6,500 word essay this week declaring that “The Future is for Everyone” and painting an optimistic picture of a future powered by AI, where “everyone will have an exceptionally capable personal agent that understands you, your goals, and everything you care about.”

On the latest episode of TechCrunch’s Equity podcast, Kirsten Korosec, Rebecca Bellan, and I discussed why not everyone is buying Zuckerberg’s vision — including our colleague Russell Brandom, who wrote that the manifesto is “exactly why people don’t like AI.”

Comparing Zuckerberg to Anthropic CEO Dario Amodei (who spent the weekend pushing back against the idea that he’s an AI doomer), Rebecca said the Meta CEO seems to be positioning himself “almost like an anti-Dario.” The problem, however, is Zuckerberg and Meta’s history.

“You look back to the social media days, [Zuckerberg] was saying that he wants to make sure that everyone has an outlet for talking to their friends and having a social network,” Rebecca said. “And what do we have instead? We have ragebaiting and advertisements, and not connection.”

Keep reading for a preview of our conversation, edited for length and clarity.

Rebecca Bellan: Cynically, I think that this is an attempt for Meta to win in a different way. They’re not winning in the frontier, closed-model space. They’re not necessarily even winning in the open space. But when it comes to personal empowerment, as Mark Zuckerberg talks about in his letter, “The Future Is for Everyone,” that’s where he’s trying to win. He’s trying to provide the models that people will use for their own personal AI on their own personal devices.

I think last year, when he published a [similar] “Futures for Everyone” letter, [the promise] was that a lot of that AI would go onto the glasses, the wearables, but it’s not really clear what the final hardware form factor for this would be, and I guess he’s like leaving it up to the individual to choose. 

So his idea is that you’re using [Meta’s new AI model] Glimmer for managing your schedule, drafting messages, organizing files, it’s always on, it can operate anytime, anywhere, with or without an internet connection.

But then there is still Muse Spark, so that maintains a way for them to have some level of control over, still, its most capable models, and provide a revenue outlet for people who want to scale their compute, and people who want to like do larger projects, or companies that might want to do larger projects.

Anthony Ha: I imagine the part of the context here is also — Meta has made some very serious investments in AI, last year there [were] also all these stories about how much money they were trying to pay for AI scientists, but in terms of who we think of as the leading companies, the frontier labs, Meta doesn’t tend to come up in the conversation.

Another way it doesn’t come up in the conversation is in, you know, what are the popular consumer AI chatbots? Certainly, people are interacting with Meta AI tools in Instagram, in Facebook, but it’s not a company that you think of when, “I’m going to go use my personal assistant.” Meta isn’t that yet, and so it feels, to a certain extent, this is an attempt to reposition them and try to claim space that they really haven’t been that successful at before. Is that fair?

Rebecca: I think that is really fair to say. And I would take it with a grain of salt because Mark Zuckerberg loves to put out a vision of what his companies will do for people and how they will empower people. And so far, what that looks like for Meta — I mean, of course, Llama is great; it’s a great tool and open source, but I think that on a consumer level, how are people using Meta AI? Well, there’s like a lot of creepy-ass chatbots.

My TLDR is: I think that [Zuckerberg’s] letter and his idea of personal empowerment is putting a bad taste in a lot of people’s mouths because it’s him who’s saying it. Russell Brandom, our AI editor, wrote about this this week. You look back to the social media days, he was saying that he wants to make sure that everyone has an outlet for talking to their friends and having a social network. And what do we have instead? We have ragebaiting and advertisements, and not connection.

Kirsten Korosec: Yeah, I think that the manifesto didn’t strike the right note for a lot of people. And to Russell’s point, which he makes in this column, is it’s what’s making people hate AI or hate on AI —  because, to your point, it is coming from Zuckerberg, and I do think also it feels very Pollyannish in a way. He’s put these thoughts out there in the past, and it really doesn’t provide what I think is a more realistic picture, but instead casts AI as this great tool for humanity. That might be the case, but there will also be extreme costs to that, and I think that’s why the negative reaction to it has been so widespread.

Rebecca: It feels like he’s positioning himself as almost like an anti-Dario. I don’t know. There’s a lot of talk among the frontier labs: “We’re pacing the frontier, pulling back, focus on safety. We need to slow down development.” They’re not doing any of that, of course, but they’re talking about it, and because of all these recent cybersecurity incidents that we’ve had.

Whereas Mark Zuckerberg, on the other hand, is like, “No, no, we do not slow down. We cannot afford to give an inch to China, and slowing down would only hurt the individual, who can be empowered by this technology.” 

But I mean, I was like, “Oh, maybe I’ll try to download Muse Glimmer and see what I can do with it.” Can I download it to my MacBook? No. You need specific hardware. I forget what the hardware is — it’s not actually that accessible to the average person.

Kirsten: It’s not for everyone. Not yet. 

Anthony: The one positive thing I will say for this very long manifesto — 6,500 words, longer than almost anything that’s been published on TechCrunch — is that there is one sentence where he says, “If you are an AI doomer and you believe that that’s the future that AI is going to bring, why are you building this stuff?”

Which I think is fair.  Although my big takeaway from that is not that the AI future is great, but it makes you wonder about people who are making these predictions and then pushing ahead anyway. 

I also wanted to talk a little bit about Russell’s point, which I think is totally a fair one, about how part of it is the messenger. For a variety of reasons, I think that people are suspicious of Mark Zuckerberg, of Meta, arguably that could become amplified over the next few months as this new Facebook movie is coming out.

But it’s also about the future that is being promised by these AI companies, and often why we see these viral pile-ons whenever Sam Altman or Mark Zuckerberg or somebody is making a prediction about this AI future and people essentially say, “Who wants this?” One of the more famous recent examples was Sam Altman talking about the idea of like, “You could use ChatGPT to make podcasts about your kids’ interests to listen to while driving to school,” And of course everyone is like, “Why don’t you just talk to your kid?” 

Part of the manifesto was — half of it was just stuff where it is just, “It’s going to unleash all this creativity and invention,” and it’s so abstract. If you’re skeptical about AI, none of that is going to convince you, because it seems unreal. And then the stuff that is more concrete, about these personal coaches and assistants, there’s some aspects that appeal, but a lot of [them] that don’t.

Anthropic CEO Dario Amodei recently pushed back against the idea that he’s been painting an overly pessimistic picture of artificial intelligence and how it might shape the future.

Amodei’s comments came in response to investor Gavin Baker, who argued — both on the All-In podcast and on X — that Amodei’s warnings about the dangers of AI have helped to fuel a backlash in the United States, particularly against data centers. 

Claiming that Amodei has “lost the argument” when it comes to AI regulation (Anthropic has advocated for some regulations, including a California bill that imposes transparency requirements on large AI companies), and given that “he is about to be the CEO of one of the most important companies in the world,” Baker wrote, “I respectfully think he should make an effort to be a more positive advocate for his own industry.”

Baker is far from the only one arguing that AI skepticism and even government crackdowns stem in part from simply taking the dire warnings of some AI executives seriously. But in his response, Amodei disagreed with the idea that his “messaging has been disproportionately negative.” Instead, he said that his writing has been “about equally balanced between risks and benefits,” and that he wrote his essay “Machines of Loving Grace” because he “didn’t feel the AI industry was painting an inspiring enough picture of how the technology could radically transform the world for the better.”

Nonetheless, Amodei acknowledged that “the public has a negative view of AI” and he agreed that “this is a big problem.” Where he disagreed was with the idea that this is “primarily caused” by Amodei “or any other AI leader warning about AI’s risks.”

“I think it is fundamentally a crisis of trust,” Amodei said. “I think that ordinary people don’t trust companies, governments, or the tech industry and always suspect that we are cooking up some new way to screw them over.”

Indeed, “trust” is a word that often comes up in debates about the AI industry, especially around OpenAI CEO (and Amodei’s rival) Sam Altman. In Amodei’s telling, however, this is a crisis that’s been decades in the making, with the AI backlash “just the latest iteration of it.”

“I think by far the most accurate criticism of AI companies including Anthropic is that we haven’t yet delivered on our big promises to benefit the world,” Amodei said. “That is totally on us, and I think it’s the criticism you should be making, instead of all this stuff about messaging and marketing.” (Naturally, he also said Anthropic is “doing our best to fix this.”)

As for regulation, Amodei argued that Baker was painting “a false choice” between distributing AI widely without regulation, or concentrating the technology in the hands of a few companies through regulation.

“I know that there’s a sort of Silicon Valley shorthand where regulation = regulatory capture = concentration of power, but I’ve always found this to be an overly simplified picture of the world,” Amodei said. “Many people outside this bubble think of regulation as something that constrains corporate power and benefits ordinary people.”

Amodei added that he doesn’t “necessarily agree with that perspective either,” but he said that’s “why Anthropic has always made its policy proposals very carefully.”

“We try very hard to make proposals that disadvantage (slow down) frontier AI companies while *advantaging* smaller competitors,” he said.

Welcome back to TechCrunch Mobility — your central hub for news and insights on the future of transportation. To get this in your inbox, sign up here for free — just click TechCrunch Mobility!

Something was in the air this week because we had a heck of a lot of electric aircraft news. Ba-dum-tss.

But really, it’s no joke — two of the bigger deals of the week involved companies developing electric vertical takeoff and landing aircraft (eVTOL). Together they illustrate how the burgeoning sector continues to consolidate and seek out near-term revenue streams even as they go through the lengthy regulatory process to eventually deploy electric air taxis.

In one of the crazier twists in the nascent eVTOL industry, Archer Aviation announced that it now owns its former rival Wisk Aero. Under the terms of the deal, Boeing agreed to sell Wisk Aero and two other subsidiaries to Archer in exchange for an ownership stake in the company. Boeing now holds a 16.5% stake in Archer. The other subsidiaries are SkyGrid, a digital airspace and air traffic management software company, and drone maker Insitu. 

For those unfamiliar, Wisk sued Archer in 2021 over allegations of the “brazen theft” of confidential information and intellectual property. The case went on for two years before the companies reached an unusual settlement that not only ended the lawsuit and Archer’s countersuit against Wisk seeking $1 billion in damages, but also led to a new collaboration. 

Wisk has taken a rather winding path. It started as Kitty Hawk, an electric aviation startup led by Sebastian Thrun, who co-founded the Alphabet moonshot factory X, and backed by Google co-founder Larry Page. Kitty Hawk shut down in September 2022, but its Cora program, which had spun off into a joint venture with Boeing, lived on. That joint venture was renamed Wisk Aero.

Then there’s Joby Aviation, which made a more predictable deal this week. The company acquired Resonant Sciences for $500 million, marking the electric air taxi developer’s push into the defense sector.

Resonant Sciences, which makes radio frequency and sensor systems, will become a dedicated defense business under Joby aptly called Joby Defense. 

Joby has been slowly expanding into the defense sector over the past couple years even as it has pursued its original mission to certify and manufacture electric vertical takeoff and landing aircraft for use as urban air taxis. Joby says it is sticking with its mission, but also sees opportunity — not to mention revenue — in the defense sector.

A little bird

For the past two years, Uber has been laser-focused on locking up partnerships with, and even investing in, autonomous vehicle technology companies. But this week Uber did the opposite. The ride-hail company sold off its entire stake in Serve Robotics, the autonomous delivery robot company that spun out of Uber more than five years ago.

Here’s the interesting part. According to some little birds, Serve Robotics was surprised by the sell-off and only learned about it when Uber’s regulatory filing was posted. Uber and Serve are still business partners, and that contract, which puts Serve’s delivery robots on the Uber Eats app, is set to expire in 2027.

Got a tip for us? Email Kirsten Korosec at kirsten.korosec@techcrunch.com or my Signal at kkorosec.07, or email Sean O’Kane at sean.okane@techcrunch.com. 

Deals!

Uber is investing in Galgo, a Chilean fintech company that specializes in extending credit to buy motorcycles, Bloomberg reported. 

Electric mobility startup Yulu raised $93 million in a Series C round comprising $63 million in equity led by GEF Capital Partners and $30 million in debt financing.

Notable reads and other tidbits

Aurora Innovation and Kodiak AI have received permits from the California Department of Motor Vehicles to begin testing their self-driving trucks on public roads in the state. And Kodiak AI has already started. 

Avride said it has surpassed 100,000 autonomous rides on the Uber app in Dallas. There are some caveats here, of course, namely that there is still a human safety operator behind the wheel. Avride wouldn’t supply me with a weekly ridership breakdown, but it has been about two months since the company announced it had reached the 60,000-ride milestone. 

Delta Air Lines is investigating a cybersecurity incident in which an unidentified passenger allegedly created a fake Wi-Fi network on a flight, prompting pilots to alert air traffic control.

Flock announced a series of new policies and tools, claiming they will help curb abuse of its automated license plate camera reader systems and help keep its law enforcement customers accountable.

Ford said it’s on track to complete its $2 billion overhaul of its Louisville Assembly Plant in Kentucky, which will use a new assembly system to build its next-generation of EVs, starting with the midsize Fathom truck. 

Ground Truth, an art project created to raise awareness about housing affordability in New York, created a gadget that will trigger the brakes on Citi rental bikes, making it harder to pedal through rent-burdened neighborhoods, Wired reported.

Hiroshi Okuda, a longtime Toyota executive who served as president and eventually chairman, died this week, according to the company. Okuda took some big swings during his time at Toyota, notably pushing for the gas-electric hybrid Prius vehicle. Bloomberg has a lengthy writeup on Okuda.

Pony.ai and Uber plan to bring 2,000 robotaxis to four cities in Europe as part of an expanded partnership.

Department of Transportation Secretary Sean Duffy took to X this week to promote the DOT’s effort to recruit video gamers as air traffic controllers. According to Duffy, 2,000 candidates have been hired through this program, although he didn’t say if they were all gamers. 

Uber Freight is investigating a cyberattack and data breach that hacking and extortion gang Helix recently took credit for. 

Waymo is expanding in California again after the state’s Public Utilities Commission approved terms of its commercial ride-hailing permit. The company’s robotaxis can now commercially operate (i.e., charge for rides) in a broader territory across the San Francisco Bay Area and Los Angeles. The service can also expand to Sacramento and San Diego — although the Waymo folks say this hasn’t happened yet.

Zoox released its safety case framework, a critical document for any company that wants to build trust with the public and show how and why it thinks its technology is safe enough. This framework is particularly important because today there is no federally mandated test, or AV “driver’s license” so to speak.  

One more thing …

TechCrunch Disrupt 2026 is just a couple of months away and I wanted to flag one guest who might be interesting to you. 

Rivian CEO RJ Scaringe will join me onstage at Disrupt, our annual tech conference that brings together thousands of founders, investors, CEOs, policymakers, engineers, and media. Have a question for Scaringe? Shoot me an email and I’ll take a look. 

Disrupt will be held October 13 to October 15 at the Moscone Center in San Francisco.

Check out the programming that’s been announced so far here, and if you don’t already have a ticket, lock in yours before our next price increase on August 22.