
Carla Oset/AMC
Good afternoon and welcome to another addition of the International Insider. Max Goldbart here for the final time for a few weeks. Read on. And please do sign up here – the support means so much.
Netflix‘s $500M Zombie Gamble

Carla Oset/AMC
Old meets new in mega ‘Walking Dead’ deal: This one is quite the deal, and it’s zombie-fied. Not many TV show pacts are worth this much but Netflix is going big on one of the most recognizable international franchises of all time, and executives will sure be hoping this pays off. Netflix paid $500M to AMC Global Media for a five-year renewal of co-exclusive rights to the world-famous comic book adaptation, with 371 episodes of the original series and its six spinoffs now streaming on Netflix in the UK, Italy, Australia., New Zealand and other new territories along with the U.S., where it has been (on DVD and online) since 2011. As part of the deal, the show remains on AMC+, starting next year. The pact is a meeting of minds between an old school American network and one that has become a byword for TV’s streaming era. By betting big bucks on a franchise so recognizable, Netflix could have less to spend on wholly original content. AMC boss Kristin Dolan said “a lot of major players” were interested but “the opportunity to license everything to everybody” proved attractive, with her comments coming as AMC reported second-quarter results below Wall Street expectations. Our business guru Dade Hayes notes that the Walking Dead renewal comes amid heightened investor scrutiny of engagement on Netflix, with question marks over ratings declines in the second seasons of original shows. But when it comes to bringing new relevance to library content, the “Netflix effect” remains a potent phenomenon, Dade notes, and The Walking Dead is a prime example. However the land lies, Christmas has come early for Walking Dead fans the world over.
The Scottish Festival

Josh Telles for Deadline/Getty
Crowded events calendar: The UK television industry events calendar has its biggest revamp in decades coming up next year, as the Edinburgh TV Festival prepares to move to Greater Manchester. The final Edinburgh takes place in a few weeks and it is no exaggeration to say this is the end of an era after more than five decades. But organizers in the Scottish capital are refusing to rest on their laurels. Deadline revealed Tuesday that early-stage plans are already afoot to launch a new TV festival in Edinburgh. These plans have been in the offing for many months, with the expectation from many that the Scottish capital would lose its role as host city to Greater Manchester, home of new UK Prime Minister Andy Burnham. The shape of any new fest is still to be decided. We spoke to several executives in a nation where the TV industry has always punched well above its weight, and they were split on what a new event should look like. “The world comes here in August,” one said, referring to the power of the world-famous Edinburgh Fringe, who talked up Edinburgh’s position as a city that can attract the best talent in the world. With Content London, the London TV Screenings and newer fare like the Creative Cities Convention, along with the soon-to-launch TV Festival in Greater Manchester, the UK TV industry events calendar is a crowded beast. Whether it has room for another remains to be seen, but organizers in Edinburgh are hopeful.
The Insider Interview: Ngozi Onwurah

Janus Films.
Ngozi Onwurah’s Welcome II the Terrordome attracted a litany of negative reviews when it premiered in the mid-1990s but critical attitudes have softened in recent years. Empire magazine even removed its negative review of the film, stating that “its content absolutely does not align with our values.”
Now, the movie that introduced the world to afrofuturism but was maybe just a bit ahead of its time has been painstakingly restored and is returning to U.S. cinemas. Ngozi spoke to Deadline about the restoration, blazing a trail, and why white audiences initially deemed her groundbreaking movie “too extreme, violent, and nihilistic.” >>>Read The Interview
Global Breakouts: When Wham! Went to China

Supercollider
When Wham! became the first Western pop group to play in communist China in 1985, the goal was wider than simply introducing Chinese audiences to “Wake Me Up Before You Go-Go.”
George Michael and Andrew Ridgeley’s hit pop duo were on a mission to succeed in the U.S., and they felt that making a splash in China could be the key. Luckily, there was a film crew and Oscar-winning director in tow, and the eventual result 40 years on has been BBC feature doc Wham! 10 Days In China, which was given a rare one-day theatrical release on 1,000 screens worldwide earlier this week. >>>Read The Breakout
The Essentials

Vittorio Zunino Celotto / Getty Images
🌶️ Hot One: Happy Old Year, by Marcelo Rubens Paiva, the author of I’m Still Here, is being adapted by Netflix.
🌶️ Another: A24 continues its UK optioning mission, picking up Josh Silver’s debut adult novel Fruit Fly after a hot contest.
🖕 Accused: Jared Leto was accused of criminal sexual conduct by four women in a BBC doc, which he denies. The EP told us this is a “bellwether moment” for Hollywood.
📖 Analysis: Paramount will terminate its 50% stake in distributor United International Pictures in order to force through WarnerMount. Here’s what we know.
🤝 New role: Katie O’Connell Marsh was named Fremantle’s CEO, Global Scripted Hub.
🚒 France is battling a series of devastating wildfires across the country. George and Amal Clooney have evacuated their home.
📉 Results: Banijay Entertainment revs were down slightly in its first financials since the All3Media merger, while ITV posted solid if unspectacular figures as the Sky deal nears completion.
🤝 Done deal: Pathé has acquired a 50% stake in Benelux distributor The Searchers to help with activities in the territory.
🏆 World Cup: FIFA is now looking unlikely to win its vote for controversial plans to sell stakes in tournaments to private firms including one run by Joshua Kushner.
⛺ Fest latest: Elsinore starring Andrew Scott and Olivia Colman will open the London Film Festival.
🍿 Box office: Spider Man: Brand New Day’s projected $465M global debut is expected to be the second biggest of all time for Sony.
International Insider was written by Max Goldbart and edited by Jesse Whittock. Send any tips, comments or ideas for international coverage to jwhittock@deadline.com and mgoldbart@deadline.com
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Obsession director Curry Barker, Gary Oldman and Mattel Studios President and Barbie producer Robbie Brenner have joined the Visionaries and Dialogues talks program of Toronto’s rebooted TIFF Market.
Oldman, who will be in Toronto for the premiere of the sixth season of Apple-backed drama Slow Horses in its TV-focused Primetime section, and Oscar-nominated Brenner will speak as part of the market’s Visionaries talks sidebar.
Brenner is at TIFF this year as the producer of psychological historical drama The Housewife, with Naomi Watts and Tye Sheridan, which will world premiere as a Special Presentation.
Lee Chang-dong, who will be in Toronto for the North American premiere of his new film Possible Love and to receive the Ebert Director Tribute Award, will also give an in-depth talk about his work in the strand.
Barker, who debuted Obsession in TIFF’s Midnight Madness sidebar last year ahead of its box office breakout success for Focus Features’ will dissect the making of the film and its subsequent release journey in the Dialogues program, accompanied by the film’s star Inde Navarrette.
Other speakers in that strand will include Killer Films co-founders Christine Vachon and Pamela Koffler, who will talk about the multi-faceted role of a producer and their approach to working with filmmakers.
The newly unveiled speakers join previously announced guests, Warner Bros. Motion Picture Group’s Co-Chairs and CEOs Pam Abdy and Mike De Luca,
“The speakers announced today represent a sneak peek into the 7-day Summit that we’ve been working on, with more global perspectives and business minded discussions to come,” said Geoff Macnaughton, VP, Market Programming & Theatrical at TIFF: The Market.
Additional speakers and programming will be announced in the coming weeks.
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The Alan Cumming-backed Block the Merger coalition has submitted evidence to the UK Culture Secretary over why the Paramount-Warner mega-merger should be blocked.
Four of the groups that make up the coalition said they provided Culture Secretary Lisa Nandy with “market data and first-hand professional evidence as she determines whether to intervene.”
UK parliament is now in recess for the summer and Nandy, who has already said she is “minded to intervene,” will not deliver her decision until September 1 at the earliest. Since the recess, the $110B merger has slammed the brakes in the U.S. after 12 States sued.
The Block the Merger organizations, which are the Archival Producers Alliance, the International Documentary Association, the UK’s Documentary Film Council and Democracy Defenders Fund, complained WarnerMount become the third largest linear broadcaster in the UK before HBO Max’s “rapid growth” is even taken into account.
They also put forward the argument that for the first time the CNN and CBS News archives, two of America’s most historically significant broadcast news archives, will be under a single owner, “directly impact UK documentarians’ ability to tell diverse stories.”
“As the coalition has made clear, this merger is not a done deal, and filmmakers, journalists, archive producers, unions, and consumer advocates on both sides of the Atlantic will keep working to make sure it never is,” the organizations said.
The news comes two weeks after The Traitors host Cumming posted a vid backing Block the Merger in which he said WarnerMount would “all [be] answering to a giant conglomerate beholden to Donald Trump, autocrats and oligarchs.”
A few days later he co-authored an op-ed with Benedict Cumberbatch describing the deal as a “calamity.”
The UK opposition to the deal has been vehement as both American congloms have a far-reaching footprint, including linear network 5 (previously Channel 5) and numerous production outfits. The European Union gave the merger the greenlight last week.
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EXCLUSIVE: Katie O’Connell Marsh has been named Fremantle‘s next global scripted boss, Deadline can reveal.
Baywatch and M. Son of the Century producer Fremantle has been seeking out a UK-based executive to effectively replace Christian Vesper, the CEO of Global Drama and Film who exited his post in January.
Following an extensive hiring process that attracted top tier scripted candidates, former Gaumont International Television and Platform One chief O’Connell Marsh emerged as the front runner, according to several sources, and she has now officially landed the role.
Her official title of will be CEO, Fremantle Global Scripted Hub, a newly-created drama and film division. She will take up the role in August. Given she is currently U.S.-based, she will relocate to London.
O’Connell Marsh will report to Andrea Scrostati, Fremantle’s Group COO and CEO Continental Europe, with a dotted line to Jens Richter, CEO Commercial and International, and will sit on the Global Leadership Team.
Part of the move is creation of the Fremantle Global Scripted Hub, which will provide creative, commercial and strategic direction across Fremantle’s scripted labels. She will work closely with local teams, share best practice and build a connected global scripted business across drama and film.
Additionally, O’Connell Marsh will oversee Fremantle’s annual scripted investment budget, recommending spend in projects and selected third-party opportunities. She will also work closely with Richter’s Commercial & International team on sales forecasts and commercial analysis to support investment decisions.
O’Connell Marsh, a veteran scripted exec who has U.S. and international experience, has a reputation for backing premium, commercially-driven series such as Netflix crime drama Narcos and Apple TV’s Invasion. Her work as an exec producer on Narcos helped establish the notion that non-English language dramas were palatable to global streaming audiences.
In 2010, she established Gaumont International Television, the U.S. arm of French studio Gaumont. There, she produced the likes of Netflix series Hemlock Grove, NBC’s Hannibal and animated streaming comedy F is for Family.
O’Connell Marsh later had a short spell at DreamWorks Animation as Head of Global Live Action TV before establishing Platform One, which made Apple TV’s Invasion and Showtime’s Rust. She then became Vice Chair of Boat Rocker Studios after Canadian firm Boat Rocker bought Platform One. Most recently, she has been an exec producer for Apple and board member at EuropaCorp, while also advising Bain & Company.
“We are delighted to welcome Katie to Fremantle as our new CEO of the Global Scripted Hub,” said Scrosati. “She is a highly accomplished, passionate and commercially astute executive with a deep understanding of global audiences and market trends.
“She joins us at an incredibly exciting time as we continue to build on the strength of our diverse scripted slate, our award-winning creative labels, and the exceptional talent both on and off screen, that defines our scripted business. Her creative instincts, strategic vision and proven ability to attract and nurture world-class talent will be invaluable as we continue to grow our scripted business and further strengthen Fremantle’s position as a global leader in premium storytelling.”
Her predecessor, Vesper, spent nearly a decade with Fremantle, striking a range of talent deals and developing shows from the upcoming Baywatch TV revival to more complex fare such as My Brilliant Friend, The New Pope and The Luminaries. He also led a push into feature film making and exec produced movies such as Pillion, Poor Things and Bugonia. Fremantle released 80 pics during his tenure.
Vesper was also based in London and reported to Fremantle Group COO and CEO for Continental Europe Andrea Scrosati, who has since been leading the film and drama teams on an interim basis alongside the wider management teams at those units.
“I am thrilled to be joining Fremantle at such an exciting time,” said O’Connell Marsh. “I have long admired the strength of its creative vision, its exceptional scripted labels and the critical acclaim achieved across its world-class slate. Fremantle has built a truly unique home for storytellers, combining creative excellence, outstanding talent and global ambition.
“As the industry continues to evolve, the greatest opportunities will come from bringing together exceptional talent, international collaboration and a commercially driven approach. I am especially looking forward to working closely with Jennifer Mullin, Andrea Scrosati and the outstanding teams across the business to build on Fremantle’s success and help shape the next chapter of growth for its scripted business.”
Strategic review
Fremantle is best known for entertainment formats such as Got Talent, The X Factor and Pop Idol, but has expanded into scripted through the likes of Maxton Hall: The World Between Us, My Brilliant Friend, Sandokan: The Pirate Prince and Sullivan’s Crossing. Production companies within the group have been responsible for shows such as the Deutschland… franchise, Normal People and Shtisel, and films including Pillion, The Hand of God and Poor Things.
In March, Fremantle’s parent company, RTL, revealed the results of a strategic review amid falling revenues, with cost saving plans announced at Fremantle and RTL Deutschland. Among the measures was a decision to stop fully financing films, but sources within Fremantle insist it remains a player in the movie space. With her TV background, it is not clear how extensively Marsh’s role will cover film.
Fremantle is attempting to navigate and increasingly complex and competitive global market. Rivals Banijay Entertainment and RedBird IMI-owned All3Media completed their merger earlier this month, and now claim the combined entity is the largest independent production business ever created, while ITV Studios is set to become a solo player when its parent, ITV, is sold to Sky. Mediawan has bought the likes of The North Road Company and, along with Banijay, has been tipped to buy Lionsgate, while many expect ITV Studios to be a takeover or merger target, though its bosses have claimed it would not need a “transformational deal” that would combine its assets with another such as Fremantle.
Well-placed sources in Europe have suggested that Bertelsmann-owned RTL look at how Fremantle operates once former Warner Bros. Discovery exec Clément Schwebig fully gets his feet under the table at RTL.
Schwebig replaced the long-serving Thomas Rabe as RTL CEO in May, as Fremantle posted steady but unspectacular Q1 revenues of €372M ($423M). Rabe remains Chairman and CEO of Bertelsmann, but is set to exit at the end of the year.
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